Our Mission, Vision, and Values
Our Mission
To design, develop and distribute innovative, elite products that promote safety and functionality ensuring people in demanding environments are protected and equipped.
Our Vision
To redefine safety by creating innovative, reliable and comfortable products that empower every individual to work, explore and live with confidence.
Our Values Set Us Apart
We live our values everyday by practicing sustainable manufacturing, creating quality products and investing in our people.
People
Work Together, Win Together
Fostering an inclusive community where people are our most valuable resource. Employees, customers, and partners all share a common goal of respect and integrity. Each individual strives to succeed through supporting others.

Passion
Excellent performance, Extraordinary products, Exceptional safety
Promoting a safe environment where a passion for quality is paramount. Everyone who touches the product from production to final shipping cares that the item is correctly made, professionally packaged, and will perform to its intended use. This is evident in all the products we produce and source.
Productivity
Efficiently Exceeding the Norm
Driving productivity through employee training and engagement, customer education, and partner collaboration ensures value for our consumers and organization.